Rosie works with a number of highly experienced professionals to assist clients in areas that require particular expertise. During the course of any client project there may be an opportunity to engage such a specialist in order to fully understand the issues at hand.
These specialist areas include:
Clients may wish to exercise their contractual right to audit an agency of record. Agency auditors are chartered accountants with extensive experience of auditing agencies across all marketing disciplines.
Business and marketing strategy
Companies may at various times require some assistance in devising, refining and/or internally aligning their business and marketing strategies. Rosie works with a number of trusted classically trained marketers whose strategic skills have been successfully applied to brands of all sizes and across all business categories.
This is a complex and frequently expensive element of marketing production, and one that benefits from the services of a highly experienced music specialist with in-depth top agency knowledge of music publishing and licensing deals, contracts and pricing.
Media spend is typically the largest part of a marketing budget. Poorly planned and/or bought media space and airtime is an undesirable situation. Marketers benefit from the advice of senior ex-media planners and buyers who help marketers gain the best value from their media budgets before they sign off a media schedule, and who also ensure they receive all rebates due to them. They also advise clients regarding media contracts.